Mark ReedJan 7, 202016 minEvidencing Impact from Media EngagementMany of us think that media engagement and impact go hand in hand, but this is not necessarily the case. Engaging with social and mass...
Mark ReedDec 2, 201914 minPresenting with ImpactA PhD student stands nervously on stage as 250 students noisily pack into the lecture theatre. It is his first ever lecture and he stayed...
Mark ReedNov 19, 20196 min3 i’s advanced stakeholder analysisI recently updated my guide on How to do stakeholder analysis to analyse publics and stakeholders against three criteria: interest,...