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MasterclassImpact training

Evaluation design for engagement and impact

Evaluate what is working and why

  • Live online
  • 60 minutes
  • £95 · £69 concession
  • 1 open date

Weak evaluation design can lead to wasted resources and findings that fail to inform needed improvements.

This practical workshop gives you the tools and confidence to scope and plan evaluations that deliver clear, actionable insights about your engagement and impact work. You'll learn how to set focused, measurable objectives, ask the right questions, and choose the best methods to gather evaluation data. Through practical examples and interactive activities, you'll finish this workshop with a clear evaluation focus and an initial plan you can put into action straight away.

What you’ll walk away with

  • Targeted, evaluate-able engagement and impact objectives
  • A realistic, prioritized evaluation focus
  • A preliminary evaluation plan tailored to your engagement and impact context and objectives
  • Practical experience working through the key challenges involved in developing an effective evaluation design

What the session covers

  • UnderstandWhy evaluation design for engagement and impact matters now, and the evidence behind the approach.
  • LearnThe step-by-step method your trainer uses, distilled into one focused hour.
  • ApplyWorked examples showing the method on real research, ready to adapt to your own.
  • AskLive Q&A with your trainer, so you leave with answers to your own case.

Who trains you

Trainers are assigned per date. The trainer named on the date you book runs that session live.

Prof. Eric Jensen
Trainer · Training Wed 25 Nov

Eric Jensen has trained 25,000+ researchers and professionals. He specializes in training on evidence-based engagement, research impact evaluation, REF case studies, and strategic impact planning.