A poorly designed survey can distort your findings, undermine credibility, and weaken your evaluation.
This practical workshop gives you the skills to plan, structure and refine surveys for different evaluation contexts. You will learn how to define your objectives, identify the right respondents, and choose the most suitable survey type for assessing short, medium and long-term impact. With hands-on practice in crafting both closed-ended and open-ended questions, and techniques for piloting and improving your survey, you will end the session with a tailored survey design and clear strategies for putting it into action. The workshop also integrates guidance on using generative AI tools to fast-track the survey development process.